Who You Get To Work With
Having worked with over 400 clients, we've gone through several transitions since 1998. As the business initially grew, I brought on a partner and then added employees.
All that after I had made a promise to myself to never have employees again.
Since 2004 it's been back to the original model. Find very capable, proven, trusted advisors and partners (only several of whom actually live in Cincinnati), let them do what they're best at, and basically manage the total process.
So that's what you get. A virtual team of some of the best people in the industry who deliver "The Three Get ‘Em's", on time and on budget.
If you're really into "bio's", here's mine:
Jon Keel has developed a local, national, and international reputation as a performance-based online marketing expert, having been actively involved in this arena since January, 1997. In addition to being CEO of Improved Results which he founded in September, 1997, he co-developed the Xavier University MBA E-Business program, where he taught Online Marketing and E-Commerce, for over three years.
He frequently speaks to local, regional, national and international audiences about Performance-Based Marketing for online and offline businesses. He has written numerous articles and has appeared on several TV news and talk programs. He also appeared on the NBC radio affiliate in Phoenix with a weekly show about how to use the Internet effectively.
He co-developed the first pay-per-click search engine bid management software and wrote the first book on pay-per-click search engines, "Instant Web Site Traffic," originally published in August, 2001. He also contributed to the best selling book, "Success Secrets of the Online Marketing Superstars," published in 2005 and "Mastering Online Marketing," published in 2008.
With bachelors and masters degrees in Engineering, Jon moved to Cincinnati in 1971 as an environmental engineer with the Procter and Gamble Company. He left P&G in 1973 to work for The Henry P. Thompson Company, a privately held regional sales and marketing firm in the water and wastewater treatment capital equipment market. Over a 22-year period he became the owner and President/CEO of HPT. He sold his interest in the company in 1995. In 1987 he received an MBA from Xavier University.
He presently lives in the Hyde Park area of Cincinnati with his wife, Colleen. He is a member of the Board of Executive Advisors for the Williams College of Business at Xavier and the Dean's Advisory Council for the College of Engineering at the University of Arkansas and is very active at his church, Crossroads Community Church.
WHO WE ARE